5
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An exciting year for Venditan: A look back at 2019

Written by
John Coyne
Published on
23/12/2019
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John Coyne
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"For us here at Venditan, 2019 has been a really pivotal year – we’ve seen exciting growth in terms of clients, partnerships, new team members and product updates. I wanted to share with you some of the highlights of the year in a little more detail, and if you have any questions about what is written below, then please get in touch."

John Coyne, Director, December 2019

Welcoming New Clients

We’ve welcomed on board a range of new retail clients this year and expanded our portfolio into different sectors, including chandlery, craft and hobbies, beauty, and sports. It’s fantastic to see our client base expanding in such a way, working with companies with different business propositions is certainly keeping our team on their toes!

With each new retailer comes a unique set of challenges for us to help with and work on with them. We’re constantly innovating and improving, seeing all the different ways our technology can support such a variety of retailers. We’re extremely confident and excited about what we have to offer.

Here are some of the projects we have launched this year, along with some that are launching early 2020:

Nest.co.uk (New website)

Force 4 (New website launching early 2020)

Makers Superstore (New website)

Allcocks Outdoor & Country (New website & In-Store EPoS)

Katie & Jo (New website & In-Store EPoS launching early 2020)

Aristocrat (New website & In-Store EPoS)

Sale Rugby FC (New website)

Regenecoll (New website)

York City Knights (New website)

Into 2020 and beyond

On that note, let’s take a look at how we’re approaching further growth and taking on even more exciting projects in the new year, and beyond. Last month, the Board of Directors introduced a solid 3-year plan to employees, including the introduction of OKRs (a productivity method used by tech giants such as Google, Twitter, LinkedIn and other high-achieving companies.). The team is embracing this sense of direction, giving everyone the room for personal growth and innovation in their work, which will no doubt benefit our client base greatly.

We’re beyond excited for what’s to come for Venditan, and our clients, as we grow and innovate within the retail eCommerce and technology space.

If you’re wanting to find out more about working with us in 2020, get in touch.

New partnerships fuelling growth

Partnerships are an integral part of our business and we work with some of the world’s leading professional services companies that underpin the services we offer our clients. Due to the flexible nature of Venditan Commerce, we’re able to effortlessly integrate with the best complementary technology providers in the world.

This year we’ve partnered with Reviews.co.uk, who offer review curation for retailers, and as a Google Licensed Review Partner, are able to really maximise the visibility of reviews across the search engine (Ads and Organic). This is really benefiting our clients as we all know how important reviews are in the decision-making process for shoppers!

Payment solutions are innately a really important consideration for eCommerce businesses, particularly in today’s economy as we’re seeing FinTech and payment options increase rapidly. This is why we’ve further invested in partnerships with OpenPay, PayPal (Finance & Credit), and Global Payments. OpenPay and PayPal Finance are supporting the growing consumer trend of buy now, pay later and paying for goods in instalments. These services give retailers the opportunity to offer flexible payments to customers, boosting sales and average order values.

Our partnership with Global Payments is adding great value to our retail clients with the most reliable payment systems that can scale as their revenues grow, especially overseas. It was a no brainer for us to partner Global Payments, allowing our clients to offer traditional options, alongside the latest emerging and International alternative payments methods, to their end consumer.

Baymard

We’ve also been utilising the world-leading UX and eCommerce design research from the Baymard Institute to shape our approach in building the best websites possible for our clients. Their large-scale research benchmarks over 640 different parameters across the top 60 grossing US and European eCommerce websites and can boast a client list themselves of big names like eBay, Amazon and Google.

Team expansion

To support our growth, we’ve also welcomed on board a number of new faces to the Venditan team, bringing with them a wealth of experience and knowledge across retail and eCommerce.

We’ve often said that Venditan is the best-kept secret in eCommerce – but we think our product and service is something to shout about. We’re doing something so different from other eCommerce software companies out there and to convey this, we’re growing our content marketing team. We welcome Content Marketing Manager Charlotte, with a solid background in retail and technology and Dan, our Videographer, who is working on some extremely exciting creative projects. They join Digital Marketing Manager Stephanie Fenton who has been with Venditan for 10 years.

Supporting our clients and maintaining strong relationships is a fundamental part of the business, so we were in no doubt in bringing on Sarah as a part of our Account Management team, having worked for Dot Digital for 11 years – she knows a thing or two about this!

The biggest area of growth internally has been within our Development team. Since January, we have continued to recruit and invest in some of the brightest technical brains in the North West. Noussan, Imran, Mathew, Andy and Ludwik have joined our talented team and have hit the ground running.

Non-executive appointment

In May this year, we also had an exciting appointment, welcoming Tony Sheridan as a Non-Executive Director. The former COO (UK) and President (North America) of Ideal Shopping Direct, the UK’s biggest home shopping group with multiple free to view TV channels, was also Retail Brand Director of Manchester United and is the current UK and North American Chairman of the Association for Creative Industries.  “I’m delighted to be working with such a talented and fast-growing team in the Manchester tech space. Their eCommerce and Retail platform really does solve the omnichannel challenge unlike no other software that I’ve seen,” he told the press at the time.

Projects & major new features for Venditan Commerce & platform roadmap

We’ve launched so many new features and worked on so many exciting projects this past year, it’d be hard to name them all!

Here are a few of our standout projects and functionality we’ve introduced to the Venditan Commerce platform:  

eCommerce Mobile apps

As mentioned above, 2019 saw us launch a native eCommerce mobile app for our partner Sigma Sports, in both the Google Play and Apple App Stores.

Final thoughts

On that note, let’s take a look at how we’re approaching further growth and taking on even more exciting projects in the new year, and beyond. Last month, the Board of Directors introduced a solid 3-year plan to employees, including the introduction of OKRs (a productivity method used by tech giants such as Google, Twitter, LinkedIn and other high-achieving companies.). The team is embracing this sense of direction, giving everyone the room for personal growth and innovation in their work, bringing benefit our client base in turn.

We’re beyond excited for what’s to come for Venditan, and our clients, as we grow and innovate within the retail and technology space.

If you’re wanting to find out more about working with us in 2020, get in touch.

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