Navigate the future of product discovery
Google’s AI Overviews and the rise of conversational AI are beginning to disrupt how consumers research and evaluate ahead of a purchase.
From this report you will:
Understand the scale of the threat: Why British retailers are seeing organic traffic collapse as Google shifts from search engine to answer engine.
Identify emerging opportunities: How AI Overviews, conversational AI and emerging channels will shape the next generation of product discovery.
Learn where to focus your effort: The fundamentals and strategic priorities that will position your retail business to thrive in an AI-driven landscape.
Ranking first in Google for target search terms has long been the north star for online retailers - a near guarantee of consistent organic traffic and sales.
But this value is eroding before our eyes.
About Venditan
We are an eCommerce solutions provider that puts brilliant technology and expertise at the heart of everything we do.
Our platform, Venditan Commerce, is the result of over 20 years of
continuous evolution, built to meet the changing demands of modern retail.
We are passionate about delivering outstanding solutions and trusted
guidance to help independent retailers achieve sustainable growth.