Blog: Customer Experience
5 Things Retailers Need To Know About Magento 1 End Of Life
2 MIN READ If your website is running on Magento 1, by now you’ll probably know about the end of support coming in June 2020. But what does this mean? And do you really need to migrate your website? Here are 5 things you need to know if you’re considering staying on...
5 Ways To Improve Website Form UX
4 MIN READ One of the most important elements to any website is the forms the user is required to complete while visiting, which are often the only way to get the information you need to capture. As they are direct requests for information, if designed correctly,...
Why Having A Mobile-First Website Is Critical To Your eCommerce Success
4 MIN READ Long gone are the days of physical keypads, downloading ringtones and playing Snake on your phone. Now, our smartphones are built to do so much more, supporting pretty much every aspect of our lives. They’re intuitive and thanks to advances in Machine...
How To Use Customer Reviews As A Powerful Way To Boost Sales
6 MIN READ Customer reviews are extremely important for eCommerce websites. They’re a wonderful way to build your reputation, trustworthiness and inspire conversions, driving sales efficiently. Someone else talking about how great your product is is way more authentic...
10 Reasons People Are Leaving Your Website…And How To Get Them To Stay
5 MIN READ It’s one thing getting people to visit your website, it’s another getting them to stick around and buy something. You need a website that is aesthetically pleasing, super-fast and offers a wonderful user experience. Unfortunately, there are many...
State of the Art eCommerce: Venditan & Baymard
3 MIN READ Stop making the wrong choices when it comes to growing your eCommerce business. It’s a highly competitive market out there for retailers and standing out is essential if you want to succeed. With the unparalleled research that Baymard conducts into...
9 Ways You Can Create A Hassle Free Mobile Checkout Process
9 MIN READ Creating a hassle-free mobile checkout process is a guaranteed way to convert more users and boost sales as numbers of mobile shoppers continue to increase. Some retailers are still not seeing mobile as an integral part of their eCommerce strategy, but...
Turning Showroomers Into Shoppers: Converting Your Bricks & Mortar Visits
Showrooming: the practice of visiting a shop or shops in order to examine a product before buying it online at a lower price. - Oxford Dictionary Showrooming is not a new phenomenon, it’s been a hot topic amongst retailers for years. Driven by our desire to touch and...
Small Business Saturday Ideas For Retailers 2019
6 MIN READ Taking place on Saturday, December 7th this year, Small Business Saturday is a campaign encouraging consumers to shop locally and support small, independent businesses that are at the heart of communities. Since 2013 here in the UK, following suit from...
Loyalty And Other Customer Retention Strategies
4 MIN READ Research by Hubspot has indicated that a huge 93% of customers are more likely to make repeat purchases with companies who offer excellent customer service. Ask any retailer and they’ll tell you that their most profitable customers are the ones who...