Blog: Customer Experience
Loyalty And Other Customer Retention Strategies
4 MIN READ Research by Hubspot has indicated that a huge 93% of customers are more likely to make repeat purchases with companies who offer excellent customer service. Ask any retailer and they’ll tell you that their most profitable customers are the ones who...
Reduce Checkout Abandonment With These 7 Easy Tips
5 MIN READ We don’t have to tell you how disheartening it is when you see customers making it all the way through the buying stages to drop at the final hurdle and abandon their cart. They’ve found your website, chosen their products, but something has gone awry at...
Our Killer Guide To Writing Product Descriptions That Sell
5 MIN READ Could your product descriptions do with a freshen up? Are they sounding a bit dull and lacklustre? Not helping convert visits to sales? Or, worse still, maybe you don’t have any at all? Not to worry, this guide is for you. We're going to show you how to...
Boost Your eCommerce Sales With These 4 Strategies
5 MIN READ Looking for ideas on how your can give your online revenue a boost? Here are four effective strategies you can adopt to grow your eCommerce business in 2019.1. Optimise your checkout for mobile conversions Thanks to the recent rise in mobile-first...
Tips To Make Your eCommerce Store More Sustainable
8 MIN READ Nearly two-thirds (64 percent) of consumers around the world will buy or boycott a brand solely because of its position on a social or political issue. - Edelman Over the past few years the issue of climate change and the impact our daily lives have on the...
How To Create A Great Online Shopping Experience
5 MIN READ There’s no question that customer demands and expectations are higher than ever when it comes to buying online. We are finding that this is persuading retailers to get back to basics and focus on creating better websites and more convenient buying journeys....
Top Signs That You Should Replatform Your eCommerce Store
4 MIN READ If you are still using your business’s first eCommerce platform, it can be tricky to recognise the tipping point when your current solution begins to hinder your growth. Online retail markets are competitive, so it’s essential that you provide your...
eCommerce Replatforming: 3 Crucial Considerations
3 MIN READ Replatforming is sometimes essential to enable an eCommerce business to grow. As customer expectations increase, retailers must keep up with trends in website functionality and the experience they provide. The prospect of replatforming can be daunting but...
Here’s How To Reduce Your Customer Returns In 8 Steps
6 MIN READ Reduce your product returns, protect your profits and increase customer satisfaction with our top tips. In a recent study, Barclaycard calculated that UK shoppers are returning £7 billion of purchases every year [1]. Online retailers need to give the...
Does Virtual Reality Have A Place In eCommerce?
Back to the Future My first encounter with Virtual Reality (VR) was in 1992 in the Trocadero off Piccadilly Circus, London. The Virtuality 1000CS arcade machine they had was pretty much the state of the art at the time and I duly paid over the exorbitant asking price...